Thursday, December 27, 2007

Mobile-geeky-localized-immersive entertainment

Nice report from Nokia: Future of Entertainment - global study.

- 9 000 consumers (16 - 35 year olds)
- 17 correspondents from The Future Laboratory’s LifeSigns Network
- 10 experts

* Data collected July-September 2007
* Report out November 2007

The report has defined and described the trends related to future of entertainment. The future of entertainment is digital, mobile, geeky, immersive, local(ized), ... Actually there are several interesting findings and "most popular" lists for those who are after some views and ideas of the future of (mobile) entertainment. It was interesting to notice that WoW is not on the list of virtual worlds (probably due to Nokia's definition / exclusion) and that Flickr is not until at the third place.

But instead of giving a summary, it would be more useful to read it through from your own viewpoint and draw own conclusions.

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